Expertise

Product Managers wear multiple hats: something that is often under appreciated and undervalued. I’ve helped small, medium and non-profit businesses raise up dynamic, functional Websites that perform well in search engines while effectively and elegantly communicating the business’ products, services or value proposition. I’ve also helped those in need of Product Management, Marketing, Business Systems Analysis. In my corporate life, I’ve done information architecture, system architecture and user experience research.

Small/Medium-Size Business Product Marketing

  • Website creation and content management
  • Domain Name and Website Hosting
  • Internet Marketing Consulting
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • eCommerce/Shopping Cart
  • Website Analytics
  • Business case and financial modeling
     

Technical Knowledge and Skills

  • Developer experiences, documentation and tools
  • Web Services and Application Programming Interfaces (API)
  • Software developer kits (SDK)
  • CI/CD using GitHub and Jenkins
     

Professional Subject Matter Expertise

  • Payment processing platforms, APIs and SDKs
  • E-commerce platforms
  • Event management and ticketing systems
  • Mobile Web and application development
  • Search and display advertising systems
  • Performance advertising and publisher platforms
  • Real Estate Industry and internet products
  • Mortgage and lending industry products
  • Electronic component industry and internet products
  • Real estate vertical search
  • Electronic component vertical search
  • Yellow pages/local pages vertical search
  • Personalization
  • Registration
  • Email marketing
  • Web analytics systems
  • SEO
  • SEM
  • Personal Web/Social Networking
  • Joomla CMS and WordPress Blog Platforms
  • Enterprise Content Management Systems
  • “Web 2.0”
     

Website Portfolio